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 Entrepreneurship Development through Agri Tourism – 2021

Online – Training Program
23 – 25 April 2021 

Objectives:
1.To impart adequate knowledge base, competence and skills to the participants who have flare for Agri Tourism. 
2.To provide the right mix of theoretical and practical knowledge required for operating and managing Agri Tourism.

Organized by
AGRI TOURISM DEVELOPMENT CORPORATION 
631 Palshiwadi , Tal Baramati Dist Pune 
Maharashtra – India 
sales@agritourism.in

+919226432980 
+912025660345 

www.agritourism.in

Pedagogy: (ONLINE / VIRTUAL) 
A balanced mixed approach of Virtual Classroom lectures, 
Virtual Case Studies,
Course Structure: 
Daily 4 classes ( 1 hour and 30 minutes each class time ) , within which an overview of the basic theory of  Agri tourism, introduction of various concepts under  Agri tourism management, introduction to hospitality, along with the focused area Agri and Rural Tourism Management. 

Course Contents
1.Agri Tourism Concepts, Overview , Principles and Practices 
in the World  
2.Agri Tourism Products, Agri Tourism Business Operations & Management 
3.Hospitality Operations &  HRD Management in Agritourism
4.Marketing and Promotion Strategies in Agritourism
5.Audit and Accounting in Agri Tourism 
6.Agri Tourism Destination Management  
7.Current status of Agri Tourism in India , Maharashtra and other States includes Agri Tourism Policies  
8.Virtual Case Studies and Agri Tourism Centres and Farms Tours 

Course Fee 

Country                Amount               Early Bird Discount
India                     INR 5000              INR 4500
USA                     USD 70                      USD 65
Philippines             Peso  3300              Peso 3000
Singapore             SGD 90               SGD 85
Europe                     Euro 60                      Euro 55
UK                            GBP 50                      GBP 45
Bhutan                     BTN 5000              BTN 4500

(Registration on or before 19 April 2021 – IST 1800 hours )

Regisatration link : https://forms.gle/MCz4H1SK7wchT6uMA

Master Trainer : Mr Pandurang Taware 

Brief Profile – Pandurang Bhagvanrao Taware 
 
Fourth generation farmer and first generation entrepreneur, Pandurang Bhagvanrao Taware, is natively from small Village Sanghvi in Baramati Taluka, born and brought up in joint family of 50 members. His childhood was immersed fully in farms and village, playing with domestic animals, taking them to graze, washing buffalo’s, and playing all kinds of rural games. His father’s desire was that Mr. Pandurang should study in agriculture and do some work for betterment of the farming communities in India. But He studied Computer Science and worked in hospitality industry for 20 years. In 2003 he married agriculture with tourism and launched Agri Tourism Development Corporation (ATDC) with model Agri tourism Centre in Baramati. After running Agri tourism operations successfully for three years, he took on training and skill development in Agri tourism for other farmers in Maharashtra, as of March 2020 he has replicated this idea of Agri Tourism on 628 farms in more than 300 villages and 29 districts in the state of Maharashtra. The Agri Tourism Sector Survey done by ATDC in 2018 , 2019, 2020 shows that 0.47 million, 0.53million ,0.79 million tourists have visited these centers respectively , totally generating 55.79 million Indian rupees to farmer’s family, generated 7103 jobs to women and youths in the rural communities. 
 
ATDC (Agri Tourism India) Project’s OBJECTIVES are 
 
1. To develop and promote agricultural tourism (Agri-tourism),through ATDC’s projects, training and support as a potential vehicle for diversifying and stabilizing rural economies. 
 
2. Creating jobs, increasing farming community income, providing a broader market base, opportunities for on-farm employment so they do not have to migrate to urban areas. 
 
3. Agri Tourism income to improve their livelihoods, traditional forms of art and music in rural areas 4.Increasing awareness of local agricultural products, enhancing understanding of the importance of maintaining agricultural lands there by strengthening the long term sustainability of small farms. 
He has been a Recipient of various Awards and Recognition – 
 
1. Recipient, Lakbay Bukid Award 2019 , by Department of Tourism Philippines and ISST for Farm Tourism Development in Asia at 6th Farm Tourism Conference at Cebu , Philippines, Nov 2019 

2. Recipient, National Innovative Farmer Award 2018 by Indian Council of Agriculture Research, Ministry of Agriculture, Government of India at Krushi Unnati Mela 2018 Indian Agriculture Research Institute New Delhi, March 2018 

3. Recipient , Indian Responsible Tourism Awards for Best Community Run Home-stays by the Hands Director General, Ministry of Tourism, Government of India @Outlook Traveler Responsible Tourism Summit , New Delhi Feb 2018 

4. Recipient, Sustainable Tourism Award 2017, by Young Environmental Forum @ World Tourism Day Conclave Mumbai,27th Sept 2017 

5. Recipient, 50 Most Influential Rural Marketing Professionals of India Award 2017 

6. Recipient, STAR Pravaha Ratn Award 2016 ,by STAR TV Channel Mumbai , India , April 2016. 

7. Recipient, World Responsible Tourism GOLD Award 2015 by Responsible Travel @ WTM London Nov 2015 

8. Recipient, Sustainable Tourism Award 2014 by SKAL International Spain @ 75th Skal Tourism Congress, Mexico Oct 2014. 

9. Recipient, Skal Special Recognition Tourism Award by SKAL International and Diversey Care @ 75th Skal Tourism Congress, Mexico Oct 2014. 

10. Recipient, National Tourism Award 2012, by Ministry of Tourism, Government of India by the Hands of Hon’ble President of India @ New Delhi, March 2013, for Best Responsible Tourism Project. 

11. Recipient, Wild Asia Responsible Tourism Awards 2012,by Wild Asia, Malaysia@ ITB Singapore Oct 2012 for Community Engagement & Development & Cultural Preservation. 

12. Recipient, Global, Responsible Tourism Award 2011, by Responsible Travel, London @ WTM London, Nov 2011, for Conservation of Cultural Heritage. 

13. Finalist, Global Tourism for Tomorrow Award 2011, by WTTC London @ Global Tourism Summit May 2011 Las Vegas, USA for Community Benefit Tourism. 

14. Recipient, National Tourism Award 2008-09,by Ministry of Tourism Government of India by the Hands of Vice President of India @ New Delhi , March 2010, for Most Innovative Tourism Product. 
 
He has also been widely featured on various television channels across India, radio and national dailies. He is a regular speaker at various International and National conferences and has been the Speaker – TEDx at Goa. He has been delivering lectures in colleges and universities encouraging taking up rural entrepreneurship. He shares the mission of promoting agriculture tourism to achieve income, employment and economic stability in rural communities in India, to help boosting a range of activities, services and amenities provided by farmers and rural people to attract urban tourists to their area, thereby providing opportunity to urban people to get back to the roots.



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